When you’re Cristiano Ronaldo and have achieved as much success as he has across his career, a defeat at the Confederations Cup shouldn’t prove too much of a blip.
But the Portugal captain has been heavily criticised after his side were knocked out by Chile in an agonising penalty shootout in the semi-finals on Wednesday evening.
Ronaldo, almost inexcusably, was not one of Portugal’s first three, or even four, penalty takers as he watched Ricardo Quaresma, Joao Moutinho and Nani all get denied by an inspired Claudio Bravo.
It left the Real Madrid icon standing there twiddling thumbs as Chile celebrated victory after having to score just three penalties.
Ronaldo, typically, puts himself as the fifth penalty taker in the order for both club and country – handing him the impetus of scoring the winning spotkick should his side hold the advantage when it comes to his turn.
In the 2016 Champions League final the tactic paid off when Ronaldo tucked away the winning strike against Atletico Madrid.
But twice now his insistence on placing himself fifth has cost his nation, with Wednesday night’s exit echoing the Euro 2012 agony against Spain.
On both occasions Ronaldo waited, hoping his less experienced and less talented team-mates could get him into a position to bag the winner.
They couldn’t deliver.
It raises questions of self-righteousness on his behalf.
Ronaldo must know his face will be captured by the cameras, plastered all over the headlines and seen by millions after scoring a decisive penalty.
But statistically one in five shootouts don’t even reach the fifth round, meaning every time he deploys the tactic he’s rolling the dice when he needn’t do so.
Instead, he puts his and his country’s faith in players who are less equipped than he is in the most pressurised situations – all so he can have the final word.
Because it’s 2017, the internet savaged Ronaldo’s decision to ‘put himself first’: